The success of a business today depends on its online presence. Accordingly, digital business is one of the fastest growing and most in-demand modern industries. The digital business program prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. Students will develop an entrepreneurial mindset and be well-equipped to start their own online business, join an existing company or invent new ways of doing business online.
The training has been aimed at those graduates who are interested in deepening their knowledge and skills in this labor sector.
The MBA in Digital Business (90 ECTS) is a one-year, three-term degree. Students complete five to six course modules per term which are combined with seminars, company visits, guest speaker sessions and case studies among others. In order to graduate, students must complete a management research methods module and a dissertation. This program is also available as a two-year, six-term, part-time degree.
TERM 1 (18 CH | 23 ECTS)
Transformational Management & Leadership
Organizational Behavior
Financial Reporting & Analysis
Marketing in a Digital World
Data Analysis for Managers
Negotiation
Consulting Lab
Crafting Your Future
TERM 2 (21 CH | 27 ECTS)
Corporate Finance
People & Talent Management
Global Economics
Strategy & Decision Making
Information Systems & Technology
Communication for Success
Legal Issues & Business Ethics
Crafting Your Future
Business Strategy Simulation
TERM 3 (15 CH | 20 ECTS)
Digital Marketing Strategies
Crafting the Digital Business Model
Digital Business Architecture
Digital Business Design
The Digital Consumer
Admission Requirements*:
1 certified copy of bachelor's degree and transcripts
Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent
Candidates who wish to apply for the state-recognized MBA degree from London Metropolitan University must have two years of professional work experience in addition to the requirements listed above. Students with less than two years of work experience may apply for the state-recognized MSc in International Business Management also from London Metropolitan University.
Applicants must also meet one of the following:
A GPA of 3.0 on a 4.0 scale
A satisfactory score on the GMAT or GRE
An interview with the academic dean
* Students not meeting these criteria will have an interview with the admission committee and will be considered on a merit basis. For more information, please contact the admissions department of your chosen campus.
Información Adicional
START DATES
October, January & March
Total per year
€20,850
OPTIONAL ADDITIONAL QUALIFICATION €3,950
Total (two qualifications): €24,800
Why Barcelona?
Studying an MBA in Digital Business in Barcelona gives students the opportunity to expand their business knowledge in one of the world’s most advanced smart cities. Entrepreneurs and innovators are nurtured and cultivated in this forward-thinking city, which attracts outstanding tech talent and innovative startups, of which there are currently more than 1300. Barcelona is also home to some of the world’s largest multinational companies, including Airbnb, Amazon and the Siemens Innovation Center.
This diverse and cosmopolitan city on the Mediterranean coast boasts almost five kilometers of golden beaches and provides students with excellent opportunities for sports activities and socializing. Famously home to FC Barcelona, it also has a wide array of cultural offerings including museums, UNESCO-listed monuments and architectural gems from the city’s most celebrated son, Antoni Gaudí.
